Sega

e-Commerce and eCRM

To meet a compressed schedule, Sega needed proven experience to provide increased CRM as its new web site, store, and online game interaction for its customers was being built. A timely, yet thorough, integration of creative, technology, and business objectives into a unified requirements/site design help lay the foundation to meet the business needs of the compressed schedule. Technical expertise and a thorough content management plan were used. A rapid build management for the project was also performed to accelerate the schedule. Press releases and employment database were also developed.